Pearl Jam manager Kelly Curtis and Global Poverty Project CEO Hugh Evans, teamed up to create this thing called Global Citizen Tickets Initiative, which launched on Thursday (May 2nd). It’s to motivate concert-goers to become more socially active and the more petitions they sign, rallies they start, or charity groups they start, the better the chance of them earning free tickets. Very cool idea and dozens of artists have already signed on.
- The effort, part of the Global Poverty Project (GPP), will encourage thousands to take action on issues such as extreme poverty, women’s empowerment, education, disease and more.
- Pearl Jam guitarist Stone Gossard praised Curtis for “spearheading this thoughtful strategy. It reflects the DNA of our band and business, and expands it to respond to some of the greatest inequities and challenges facing humanity.”
- Other artists signing onto the Initiative include Gotye, Bruno Mars, Tim McGraw, Usher, Ke$ha, Neil Young, Dixie Chicks, One Direction, Tony Bennett, Beyonce, Bruce Springsteen, Depeche Mode, Dierks Bentley, Heart, Jay-Z, Kings Of Leon, Linkin Park, No Doubt and many others.
Learn more or find out how to get involved at http://www.globalcitizen.org/tickets